15 replies to this topic

[miss_delish]

From the casting specs for the voice-over on a series of television
commercials for KFC. Auditions for the part were held last winter.

1. The voice should be confident. This is a confident, progressively
thinking brand. The voice should project that confidence. There should
be some authority in the KFC voice. Some bass notes.

2. The voice should be fun. Chicken, relatively speaking, is a fun
food to eat. The voice should have a playful, positive quality to
it--and perhaps a touch of the irreverence and sass that the Colonel
himself had.

3. The voice should be inclusive. The voice should have broad appeal.
It should elicit a sort of instant universal head nod. It should sound
like someone anybody would want to hang out and eat some chicken with.

4. The voice should be young and male. The brand personality is male.
It's genuine. It's honest. It's Middle American. It's young. It's even
a little brash.

5. The voice needs to sell. There is a lot of quick, price-point copy,
and it needs to hit

[nathan]

right off the bat, I'm thinking members of the Ponies are out

[mancopter]

Hmmmm.

Drunken slurs don't seem to sell chicken, so I guess I'm out.

[donald]

I being a man who personally loves chicken would willingly take on this task

I do believe I have all of these qualities that they ask for with a warm youthful voice
that conveys confidence not only in eating chicken but the willingness to share in my
joy of eating chicken with others.

Not only do I love eating out chickens, I enjoy eating out most any animals out there.
One time I was soo drunk I ate out 3 horses before I found out they were actually cows.

oh crap

did I just say something wrong?

[mancopter]

Udderly delicious.

[unluckycharm]

.

Not only do I love eating out chickens, I enjoy eating out most any animals out there.
One time I was soo drunk I ate out 3 horses before I found out they were actually cows.

As long as they liked it, I'm sure the cows were allright with it.

[Tortheviking]

unless their new slogan would be "meat is murder" i woudnt work out.

[mikemfer]

What's wrong tor, are you chicken?

[bobby]

The voice should have a playful, positive quality to
it--and perhaps a touch of the irreverence and sass that the Colonel
himself had.

mild and goodhearted.. yes.. but i never would have characterized the Colonel as sassy.

I think they're referring to his eleven herbs and spices and
sinfully crispy lard batter!

[donald]

I have a churchs by me and it just isn't as good as KFC



oh KFC, I could never be mad at you

[Mary]

...

[mancopter]

YAY!

[Tortheviking]

What's wrong tor, are you chicken?

oh my god.